𝒰𝓃𝓃𝒶𝓉𝒾 𝒞𝑜𝒻𝒻𝑒𝑒 𝒫𝒶𝓇𝓉𝓃𝑒𝓇𝓈 𝓌𝒾𝓉𝒽 𝒯𝓇𝒾𝒷𝒶𝓁 𝒞𝑜𝓂𝓂𝓊𝓃𝒾𝓉𝒾𝑒𝓈 𝒾𝓃 𝒪𝒹𝒾𝓈𝒽𝒶 𝓉𝑜 𝒫𝓇𝑜𝓂𝑜𝓉𝑒 𝒮𝓊𝓈𝓉𝒶𝒾𝓃𝒶𝒷𝓁𝑒 𝒜𝑔𝓇𝒾𝒸𝓊𝓁𝓉𝓊𝓇𝑒 𝒶𝓃𝒹 𝐸𝒸𝑜𝓉𝑜𝓊𝓇𝒾𝓈𝓂

𝘖𝘥𝘪𝘴𝘩𝘢, 19𝘵𝘩 𝘋𝘦𝘤𝘦𝘮𝘣𝘦𝘳 2024 – 𝘐𝘯 𝘵𝘩𝘦 𝘩𝘦𝘢𝘳𝘵 𝘰𝘧 𝘖𝘥𝘪𝘴𝘩𝘢’𝘴 𝘒𝘰𝘳𝘢𝘱𝘶𝘵 𝘥𝘪𝘴𝘵𝘳𝘪𝘤𝘵, 𝘢 𝘱𝘪𝘰𝘯𝘦𝘦𝘳𝘪𝘯𝘨 𝘪𝘯𝘪𝘵𝘪𝘢𝘵𝘪𝘷𝘦 𝘪𝘴 𝘤𝘩𝘢𝘯𝘨𝘪𝘯𝘨 𝘵𝘩𝘦 𝘭𝘪𝘷𝘦𝘴 𝘰𝘧 𝘵𝘳𝘪𝘣𝘢𝘭 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘰𝘧 𝘷𝘪𝘭𝘭𝘢𝘨𝘦 𝘗𝘢𝘥𝘢𝘭𝘱𝘶𝘵 𝘣𝘺 𝘪𝘯𝘵𝘦𝘨𝘳𝘢𝘵𝘪𝘯𝘨 𝘴𝘶𝘴𝘵𝘢𝘪𝘯𝘢𝘣𝘭𝘦 𝘤𝘰𝘧𝘧𝘦𝘦 𝘧𝘢𝘳𝘮𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘦𝘤𝘰𝘵𝘰𝘶𝘳𝘪𝘴𝘮. 𝘗𝘳𝘰𝘫𝘦𝘤𝘵 𝘜𝘯𝘯𝘢𝘵𝘪 𝘊𝘰𝘧𝘧𝘦𝘦, 𝘢 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘴𝘩𝘪𝘱 𝘣𝘦𝘵𝘸𝘦𝘦𝘯 𝘐𝘚𝘞𝘈𝘙 (𝘐𝘯𝘵𝘦𝘨𝘳𝘢𝘵𝘦𝘥 𝘚𝘰𝘤𝘪𝘢𝘭 𝘞𝘦𝘭𝘧𝘢𝘳𝘦 𝘢𝘯𝘥 𝘙𝘦𝘴𝘦𝘢𝘳𝘤𝘩 𝘊𝘦𝘯𝘵𝘳𝘦) 𝘢𝘯𝘥 𝘊𝘰𝘤𝘢-𝘊𝘰𝘭𝘢 𝘐𝘯𝘥𝘪𝘢 𝘪𝘴 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘵𝘩𝘦 𝘵𝘳𝘪𝘣𝘢𝘭 𝘷𝘪𝘭𝘭𝘢𝘨𝘦 𝘰𝘧 𝘗𝘶𝘯𝘫𝘪𝘴𝘩𝘪𝘭, 500 𝘬𝘮 𝘧𝘳𝘰𝘮 𝘉𝘩𝘶𝘣𝘢𝘯𝘦𝘴𝘩𝘸𝘢𝘳, 𝘩𝘰𝘮𝘦 𝘵𝘰 45 𝘧𝘢𝘮𝘪𝘭𝘪𝘦𝘴 𝘰𝘧 𝘵𝘩𝘦 𝘗𝘢𝘳𝘰𝘫𝘢 𝘵𝘳𝘪𝘣𝘦, 𝘣𝘶𝘪𝘭𝘥 𝘢 𝘴𝘶𝘴𝘵𝘢𝘪𝘯𝘢𝘣𝘭𝘦 𝘴𝘰𝘶𝘳𝘤𝘦 𝘰𝘧 𝘪𝘯𝘤𝘰𝘮𝘦 𝘸𝘩𝘪𝘭𝘦 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘪𝘯𝘨 𝘪𝘵𝘴 𝘳𝘪𝘤𝘩 𝘣𝘪𝘰𝘥𝘪𝘷𝘦𝘳𝘴𝘪𝘵𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘷𝘦 𝘢𝘱𝘱𝘳𝘰𝘢𝘤𝘩 𝘪𝘴 𝘪𝘮𝘱𝘳𝘰𝘷𝘪𝘯𝘨 𝘭𝘪𝘷𝘦𝘭𝘪𝘩𝘰𝘰𝘥𝘴 𝘢𝘯𝘥 𝘤𝘳𝘦𝘢𝘵𝘪𝘯𝘨 𝘢 𝘯𝘦𝘸 𝘮𝘰𝘥𝘦𝘭 𝘰𝘧 𝘦𝘤𝘰𝘯𝘰𝘮𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩 𝘵𝘩𝘢𝘵 𝘪𝘴 𝘳𝘰𝘰𝘵𝘦𝘥 𝘪𝘯 𝘦𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵𝘢𝘭 𝘴𝘵𝘦𝘸𝘢𝘳𝘥𝘴𝘩𝘪𝘱 𝘢𝘯𝘥 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘺 𝘦𝘮𝘱𝘰𝘸𝘦𝘳𝘮𝘦𝘯𝘵.

𝘙𝘦𝘤𝘰𝘨𝘯𝘪𝘻𝘪𝘯𝘨 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴, 𝘐𝘚𝘞𝘈𝘙 𝘴𝘵𝘢𝘳𝘵𝘦𝘥 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘵𝘩𝘦 𝘗𝘢𝘳𝘰𝘫𝘢 𝘵𝘳𝘪𝘣𝘦, 𝘪𝘯𝘵𝘦𝘨𝘳𝘢𝘵𝘪𝘯𝘨 𝘴𝘶𝘴𝘵𝘢𝘪𝘯𝘢𝘣𝘭𝘦 𝘤𝘰𝘧𝘧𝘦𝘦 𝘧𝘢𝘳𝘮𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘦𝘤𝘰𝘵𝘰𝘶𝘳𝘪𝘴𝘮. 𝘞𝘦 𝘱𝘳𝘰𝘷𝘪𝘥𝘦𝘥 𝘵𝘳𝘢𝘪𝘯𝘪𝘯𝘨 𝘢𝘯𝘥 𝘳𝘦𝘴𝘰𝘶𝘳𝘤𝘦𝘴 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘷𝘪𝘭𝘭𝘢𝘨𝘦𝘳𝘴 𝘤𝘶𝘭𝘵𝘪𝘷𝘢𝘵𝘦 𝘤𝘰𝘧𝘧𝘦𝘦 𝘴𝘶𝘴𝘵𝘢𝘪𝘯𝘢𝘣𝘭𝘺 𝘰𝘯 𝘵𝘩𝘦 𝘣𝘪𝘰𝘥𝘪𝘷𝘦𝘳𝘴𝘦 𝘭𝘢𝘯𝘥 𝘴𝘶𝘳𝘳𝘰𝘶𝘯𝘥𝘪𝘯𝘨 𝘵𝘩𝘦𝘪𝘳 𝘷𝘪𝘭𝘭𝘢𝘨𝘦. 𝘠𝘰𝘶𝘯𝘨 𝘵𝘳𝘪𝘣𝘢𝘭𝘴 𝘸𝘦𝘳𝘦 𝘵𝘳𝘢𝘪𝘯𝘦𝘥 𝘢𝘴 𝘨𝘶𝘪𝘥𝘦𝘴 𝘢𝘯𝘥 𝘢𝘳𝘦 𝘯𝘰𝘸 𝘭𝘦𝘢𝘥𝘪𝘯𝘨 𝘵𝘳𝘦𝘬𝘴 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘵𝘩𝘦 𝘤𝘰𝘧𝘧𝘦𝘦 𝘱𝘭𝘢𝘯𝘵𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘯𝘥 𝘧𝘰𝘳𝘦𝘴𝘵 𝘵𝘳𝘢𝘪𝘭𝘴, 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘳𝘢𝘷𝘦𝘭𝘦𝘳𝘴 𝘪𝘯𝘴𝘪𝘨𝘩𝘵𝘴 𝘪𝘯𝘵𝘰 𝘤𝘰𝘧𝘧𝘦𝘦 𝘤𝘶𝘭𝘵𝘪𝘷𝘢𝘵𝘪𝘰𝘯. 𝘛𝘩𝘦 𝘵𝘳𝘪𝘣𝘢𝘭 𝘧𝘢𝘮𝘪𝘭𝘪𝘦𝘴 𝘰𝘱𝘦𝘯𝘦𝘥 𝘵𝘩𝘦𝘪𝘳 𝘩𝘰𝘮𝘦𝘴 𝘵𝘰 𝘷𝘪𝘴𝘪𝘵𝘰𝘳𝘴, 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘳𝘢𝘥𝘪𝘵𝘪𝘰𝘯𝘢𝘭 𝘮𝘦𝘢𝘭𝘴 𝘢𝘯𝘥 𝘰𝘷𝘦𝘳𝘯𝘪𝘨𝘩𝘵 𝘴𝘵𝘢𝘺𝘴, 𝘤𝘳𝘦𝘢𝘵𝘪𝘯𝘨 𝘢 𝘣𝘳𝘪𝘥𝘨𝘦 𝘣𝘦𝘵𝘸𝘦𝘦𝘯 𝘤𝘶𝘭𝘵𝘶𝘳𝘦𝘴 𝘸𝘩𝘪𝘭𝘦 𝘱𝘳𝘰𝘷𝘪𝘥𝘪𝘯𝘨 𝘢 𝘴𝘵𝘢𝘣𝘭𝘦 𝘪𝘯𝘤𝘰𝘮𝘦 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘷𝘪𝘭𝘭𝘢𝘨𝘦.

Piyush Ranjan Mishra, CEO, ISWAR, said: “Project Unnati Coffee has not only improved livelihoods but also inspired the community to embrace sustainable practices. By integrating coffee farming with ecotourism, we’ve seen a transformation in Punjishil. This initiative is enhancing productivity and quality, strengthening the Farmers Producer Organization, and creating strong market linkages. Together we are building a model that benefits not just farmers but the local economy at large.”

𝘞𝘩𝘢𝘵 𝘴𝘦𝘵𝘴 𝘗𝘳𝘰𝘫𝘦𝘤𝘵 𝘜𝘯𝘯𝘢𝘵𝘪 𝘊𝘰𝘧𝘧𝘦𝘦 𝘢𝘱𝘢𝘳𝘵 𝘪𝘴 𝘪𝘵𝘴 𝘧𝘰𝘤𝘶𝘴 𝘰𝘯 𝘦𝘮𝘱𝘰𝘸𝘦𝘳𝘪𝘯𝘨 𝘸𝘰𝘮𝘦𝘯 𝘢𝘯𝘥 𝘱𝘳𝘰𝘮𝘰𝘵𝘪𝘯𝘨 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘺-𝘥𝘳𝘪𝘷𝘦𝘯 𝘭𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱. 𝘞𝘰𝘮𝘦𝘯 𝘪𝘯 𝘗𝘶𝘯𝘫𝘪𝘴𝘩𝘪𝘭 𝘩𝘢𝘷𝘦 𝘢𝘳𝘦 𝘮𝘢𝘯𝘢𝘨𝘪𝘯𝘨 𝘬𝘦𝘺 𝘳𝘰𝘭𝘦𝘴 𝘪𝘯 𝘤𝘰𝘧𝘧𝘦𝘦 𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘪𝘰𝘯, 𝘧𝘰𝘰𝘥 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴, 𝘢𝘯𝘥 𝘵𝘰𝘶𝘳𝘪𝘴𝘮 𝘰𝘱𝘦𝘳𝘢𝘵𝘪𝘰𝘯𝘴. 𝘛𝘩𝘳𝘰𝘶𝘨𝘩 𝘤𝘰𝘰𝘱𝘦𝘳𝘢𝘵𝘪𝘷𝘦𝘴, 𝘵𝘩𝘦𝘺’𝘷𝘦 𝘣𝘦𝘦𝘯 𝘢𝘣𝘭𝘦 𝘵𝘰 𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘦 𝘢 𝘴𝘵𝘢𝘣𝘭𝘦 𝘪𝘯𝘤𝘰𝘮𝘦, 𝘭𝘦𝘢𝘥𝘪𝘯𝘨 𝘵𝘰 𝘣𝘦𝘵𝘵𝘦𝘳 𝘩𝘦𝘢𝘭𝘵𝘩, 𝘯𝘶𝘵𝘳𝘪𝘵𝘪𝘰𝘯, 𝘢𝘯𝘥 𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯 𝘸𝘪𝘵𝘩𝘪𝘯 𝘵𝘩𝘦 𝘷𝘪𝘭𝘭𝘢𝘨𝘦. 𝘊𝘩𝘪𝘭𝘥𝘳𝘦𝘯 𝘸𝘩𝘰 𝘩𝘢𝘥 𝘵𝘰 𝘥𝘳𝘰𝘱 𝘰𝘶𝘵 𝘰𝘧 𝘴𝘤𝘩𝘰𝘰𝘭 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘵𝘩𝘦𝘪𝘳 𝘧𝘢𝘮𝘪𝘭𝘪𝘦𝘴 𝘢𝘳𝘦 𝘯𝘰𝘸 𝘢𝘵𝘵𝘦𝘯𝘥𝘪𝘯𝘨 𝘴𝘤𝘩𝘰𝘰𝘭 𝘳𝘦𝘨𝘶𝘭𝘢𝘳𝘭𝘺, 𝘸𝘪𝘵𝘩 𝘢 𝘩𝘰𝘱𝘦 𝘰𝘧 𝘩𝘢𝘷𝘪𝘯𝘨 𝘢 𝘣𝘳𝘪𝘨𝘩𝘵𝘦𝘳 𝘧𝘶𝘵𝘶𝘳𝘦.

“After a lot of hard work and setbacks, we struggled to get fruit from our coffee plants in the last few years. But after the training, the yield has been much better, and we’re hopeful for a good income this season. Given the success, we plan to plant coffee across all the hillocks next season.” – Tulabati Badanayak, a tribal farmer from Koraput.

Project Unnati Coffee exemplifies how sustainable development can positively impact both local communities and the environment. By combining agriculture with tourism, this initiative offers a model for other tribal communities across India to thrive while preserving their natural resources.