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Celebrating 30+ years of Style and Innovation, CAMARO Announces Plans to Strengthen its Leadership

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 Kolkata, June 12, 2024: Not resting on its laurels, CAMARO, the unrivalled denim giant is poised to elevate its market dominance in the fashion world with the unveiling of an exciting new collection exclusively for men. With over three decades of undisputed denim market leadership predominantly in Bengal, Orissa, Assam and Bihar, CAMARO continues its legacy of innovation, announcing its latest offerings crafted and produced at its manufacturing facilities in Mumbai and Ludhiana.
Since its inception in 1991 in Kolkata, CAMARO has become synonymous with fashion for men, and it has expanded its trendy collection range significantly into varied apparel categories like Denims, blazers and T-Shirts. CAMARO’s steadfast commitment to quality and design excellence, tailored to the discerning tastes of customers in the eastern region has been instrumental in its enduring success. The brand design ethos seamlessly blends classic styles with contemporary, ultra-modern designs, ensuring each garment is both timeless and trendsetting.


Commenting on the occasion, Mr. R.K. Patawari, Executive Director, CAMARO said, “Our deep understanding of fashion preferences and the familial relation we share with our channel partners have been the bedrock of CAMARO’s undisputed leadership PAN India for over three decades. Our team of designers put in extensive work in research and development across all areas of fashion which has been the critical factor in CAMARO’s innovation in creating new fashions. With our latest range of trendy and value-for-money products available at our outlets, we serve the entire region, ensuring our loyal customers have convenient access to their preferred styles and sizes.”


Curated with a blend of modernity and elegance, the new collection boasts innovative and chic designs suitable for every occasion, which will further strengthen CAMARO as a respected, expanding and innovative brand.

About CAMARO:
Established in 1991 by Bhawarlal Alok Kumar, CAMARO has emerged as a frontrunner in the fashion industry, headquartered in Kolkata. What began modestly with only jeans, CAMARO now boasts a wide-ranging men’s collection including denims, blazers and T-shirts. CAMARO operates an exclusive factory for knitted fabric manufacturing in Ludhiana, complementing its denim range. With a commitment to quality and innovation, CAMARO continues to redefine contemporary fashion trends while maintaining its position as a leading name in the industry.

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